When you begin making the steps towards launching an e-commerce business, there are a lot of things to consider in terms of web design and web development. While these terms are virtually interchangeable, the truth is that both expressions reference two fundamentally different aspects of the website building process and each requires a unique set of skills. That’s why it’s important for you to know the difference if you’re looking for a professional to help design and develop your e-commerce website. So, let’s break down the differences.
What is web design?
There are many different areas that encompass the production and maintenance of web design. These areas include graphic design, interface design, authoring, standard code and proprietary software, the user design experience and even SEO.
For starters, web designers must speak with the client about their business objectives and their visions in order to help guide along the design process. Once this information is exchanged, web designers are able to start creating a framework that is used to develop an aesthetically pleasing layout and meets the needs of the e-commerce business owner.
These are a few principles that designers consider:
- Balance: It’s important to have balance. The design should be proportional and have a mixture of light and dark colours.
- Contrast: Designers create contrasting sizes, textures and shapes in order to navigate easily around the pages.
- Consistency: The website should be clean and consistent in terms of navigation in order to create the best user experience.
- Unity: Grouping elements into categories makes things easier to find and allows visitors to organize the information.
What is web development?
Web development refers to the work that’s involved in developing websites for hosting. This encompasses the writing of the code and text, any internet applications, social network services, security configuration and many other custom elements that allow the site layout to function.
Web developers, also known as programmers, take the design that’s been created by the web designer and build code that allows it to fully function on the website — it’s basically a non-interactive picture. Programmers use HTML or other PHP coding languages to develop numerous pages within the e-commerce business website. In other words, they convert a static layout into a dynamic webpage that uses images, content sliders, links, buttons and other interactive elements to navigate users to browse around.
So, if you’re a small or medium-sized company that’s looking for a re-design, re-development or something entirely new from scratch, many professional web development companies possess designers and programmers who are able to work alongside each other to create you an aesthetically pleasing, eye-catching, easy-to-use e-commerce business website.
Are there some other factors that determine the difference between web design and web development? Please share your thoughts with our other readers.