If you’re the type of e-commerce business owner who stays up-to-date with trends in digital marketing, then our latest plugin development may be the perfect tool for getting your email marketing traction off the ground. After all, a well-written email only holds a high enough level of power if it can get into the hands, or onto the screens, of perspective, buying customers.
What is Mailchimp?
Mailchimp is an email marketing service that allows business owners to send out emails, advertisements and promotions through the use of constructive, automation tools. In order words, Mailchimp makes it easy to get the word out about flash sales, new product inventory and leading, industry trends through the use of creative marketing campaigns.
A description of the plugin
Numinix has recently developed a plugin for Mailchimp.com using the v3.0 API. This means that once this contemporary plugin is installed, you’re able to get all of your Zen Cart customers automatically transferred onto a subscription list within your business’s Mailchimp account. In fact, once a customer processes an order through your website, the module will check to see if they are currently Mailchimp subscribers. If they are, their purchase history will then be updated and their subscription status will be maintained. However, if they aren’t already a prevailing subscriber, the plugin will then ensure that their email is added to the subscription list and that their order information is added to the records.
The best part is that Numinix is able to install this plugin and maintain any ongoing maintenance that is required!
Keep in mind that a Mailchimp account is required in order to send out email marketing campaigns.
Are your plugins up-to-date? Drop a comment below if you’re having any trouble.
Alex Wilks is the Social Media & Content Creator for Trek Marketing. Her work has been featured on Global News, Black Press Media, andthe Kwantlen Chronicle