Instagram famously makes it difficult for users to include links to external websites on posts, which is why they are currently working on an e-commerce initiative. Typically, brands have to include ‘check link in bio’ in their photo’s caption, and although advertisers using Instagram have the option to include a ‘buy button’, clicking on this…
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4 strategies to increase traffic to your online store
Whether you’re trying to attract your first customer, or your 1000th, every ecommerce entrepreneur relies on generating more traffic in order to grow their business. If you’re unsure where to start, we’ve put together a list of our top tactics. Run paid social media ad campaigns Paid social media ads allow you to create tailor-made…
Read more4 types of social media content to start creating
It’s one thing being an active poster on social media in order to expose your brand, but with virtually all growing companies following suit, you’re going to really have to stand out if you want to gain a larger following. Snapchat or Instagram stories If your company are not already using Snapchat, take a look…
Read more4 Tips to Success with Social Media Marketing
It seems like every time we turn around a new social network or strategy arrives on the scene vying to steal our time and focus. How many networks should you use? Should you try the latest Facebook fan page applications? Focus more time on Twitter? These questions can overwhelm even the seasoned social media specialist….
Read moreYour Customers are on Twitter – Why aren’t you?
For eCommerce website owners, the thought of posting random text on a site whose brand mascot is a little blue bird doesn’t really factor into their marketing strategies. If you are in the eCommerce circle you most likely have heard… “If I don’t care what anyone else is doing on Twitter, why would the world…
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