{"id":1881,"date":"2013-07-17T17:15:15","date_gmt":"2013-07-18T01:15:15","guid":{"rendered":"https:\/\/www.numinix.com\/blog\/?p=1881"},"modified":"2013-07-17T17:15:15","modified_gmt":"2013-07-18T01:15:15","slug":"tips-for-getting-your-zen-cart-store-ready-for-the-holidays-deck-the-halls-of-your-online-store","status":"publish","type":"post","link":"https:\/\/www.numinix.com\/blog\/tips-for-getting-your-zen-cart-store-ready-for-the-holidays-deck-the-halls-of-your-online-store\/","title":{"rendered":"Tips for Getting Your Zen Cart Store Ready for the Holidays: Deck the Halls! (of Your Online Store)"},"content":{"rendered":"

Do you believe that first impressions really count?\u00a0 If so, it will show on your Zen Cart ecommerce website…especially for the upcoming holiday season.\u00a0 First impressions for ecommerce sites are proven to affect conversions more than you may want to believe.<\/p>\n

Think about the average shopper for a moment.\u00a0 They are surfing the web for a product, similar to the one you sell.\u00a0 They land on your site in November.\u00a0 But your site has no <\/i>mention of the holidays…and all they see is your everyday branding.\u00a0 Their first thought will probably be this: “Hmm. I guess there are no bargains worth browsing on this site.”\u00a0 And instantly, you lost the sale.\u00a0 Don\u2019t let this be you! Simple tweaks in your ecommerce design during the Holiday season can lead to more sales.<\/p>\n

Here are some simple ideas to deck the halls of your<\/i> Zen Cart site for the holidays. They are listed from cheap and easy, to affordable but requiring professional assistance.<\/p>\n

\"Source:<\/a><\/p>\n

1.\u00a0 Refresh Key Website Elements (Easy: Do It Yourself)<\/i><\/b><\/p>\n

Your site doesn’t necessarily need a complete overhaul for the holidays.\u00a0 A few well-placed baubles and snowflakes can really help shoppers get into the giving (and spending) spirit of the season. Small updates, called-out specials, little features here and there\u2014they all help streamline the purchasing process.\u00a0 If you show off any bundled products you want to push, your sell-rates could potentially go up as well.\u00a0 Also, check out iStockphoto<\/a> for interesting holiday images and icons you can use to decorate your ecommerce site.<\/p>\n

2. Change up Your Store Colors (Easy: Do It Yourself)<\/i><\/b><\/p>\n

This holiday season, consider revising, tweaking, or altering the colors for your store.\u00a0 It can be easy to have your store match the new seasonal look of your website and complete your branded image. Make sure to consider your brand colors first and from there decide on a color palette that works for you.\u00a0 After all, Christmas is not always red and green!\u00a0 If this is too challenging, consider hiring a Numinix professional designer \/ front end developer to consult with you about what’s trending and how to make those changes.\u00a0 Email sales@numinix.com<\/a> to speak with a Solutions Consultant.<\/p>\n

\"Numinix<\/a>3. Connect with Social Media (Easy: Give it a Try or Hire a Pro)<\/i><\/b><\/p>\n

Remember that your website is not the only place customers find you. Your blog, Facebook, Twitter, Google+, and even Pinterest are all entry zones that can funnel traffic to your brand. Make sure your branding is cohesive across all profiles, and your messages are clearly stated everywhere. Social commerce<\/a> should be a driving force behind your Holiday marketing.<\/p>\n

Numinix offers all of the most important Social Media features for your Zen Cart site.\u00a0 The following modules are available for free with self-install, but are also available with professional installation by a Numinix team member.<\/p>\n