{"id":297,"date":"2010-08-21T22:00:34","date_gmt":"2010-08-22T06:00:34","guid":{"rendered":"https:\/\/www.numinix.com\/blog\/?p=297"},"modified":"2025-03-21T05:21:19","modified_gmt":"2025-03-21T12:21:19","slug":"how-to-create-and-use-a-twitter-account-for-your-business","status":"publish","type":"post","link":"https:\/\/www.numinix.com\/blog\/how-to-create-and-use-a-twitter-account-for-your-business\/","title":{"rendered":"How to Create and Use a Twitter Account For Your Business"},"content":{"rendered":"

This is the third in a series of three blogs on Using Social Media for Your Business.\u00a0 The other two in the series are Why Facebook and Twitter Are Great For Your Business<\/a>, <\/strong>and How to Use Facebook to Grow Your Business<\/a>.<\/strong><\/em><\/p>\n

Now that I have shown you the value of social media, and\u00a0 how to start a Facebook account, I want to show you how to create and use a Twitter account for your business.\u00a0 In case you arrived here via Delorean from 1955, I will explain to you, Doc, and Marty what Twitter is.\u00a0 Twitter is a social network that allows you to say whatever you want, whenever you want.\u00a0 The only catch is you have to say it in 140 characters or less, so brevity is the key.\u00a0 Twitter has become a phenomenon that no one could have predicted.\u00a0 Businesses are using it in a variety of ways.\u00a0 So can you.\u00a0 In the next few paragraphs, I will show you how to open an account, start tweeting, and manage your account for maximum effect.\u00a0 Then you can jump into the conversation and start reaping the benefits.<\/p>\n

Getting an Account<\/h2>\n

This is an easy one.\u00a0 You just go to Twitter<\/a>.\u00a0 From there you click on the sign-up button, and follow the instructions.\u00a0 Make sure you use your business name in some form in your user name for the account.\u00a0 For instance, we would use @numinix to let everyone know we are from Numinix.\u00a0 Then you will want to build your business’ profile.\u00a0 Be sure to list any pertinent information about your business you would want the world to know.\u00a0 The next step after that is to look for other tweeters to follow.\u00a0 Use the search function to find friends, colleagues, competitors, or experts in your industry.\u00a0 You will also want to post on your website that you can now be followed on Twitter, so your customers can find you.\u00a0 Now that you have an account it’s time to start tweeting.<\/p>\n

Successful Tweeting<\/h2>\n

The account is up, you have used all 160 characters of your bio, now what do you say?\u00a0 To tell you the truth, it all depends on what you want to use your account for.\u00a0 The unique thing about Twitter is it allows you to build a relationship with your customer base in real time.\u00a0 You could start with something like “It’s great to be a part of Twitter, what questions do you have about our company or product”?\u00a0 Beyond that, here are a few tips to help you tweet:<\/p>\n