{"id":4548,"date":"2019-09-23T08:00:20","date_gmt":"2019-09-23T15:00:20","guid":{"rendered":"https:\/\/www.numinix.com\/blog\/?p=4548"},"modified":"2019-10-23T13:22:45","modified_gmt":"2019-10-23T20:22:45","slug":"what-makes-magento-such-a-desirable-platform","status":"publish","type":"post","link":"https:\/\/www.numinix.com\/blog\/what-makes-magento-such-a-desirable-platform\/","title":{"rendered":"What makes Magento such a desirable platform?"},"content":{"rendered":"<p><a href=\"https:\/\/www.numinix.com\/wordpress\/wp-content\/uploads\/2019\/08\/Magento-web-development.jpeg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-4549\" src=\"https:\/\/www.numinix.com\/wordpress\/wp-content\/uploads\/2019\/08\/Magento-web-development.jpeg\" alt=\"Magento web development \" width=\"600\" height=\"400\" srcset=\"https:\/\/www.numinix.com\/wordpress\/wp-content\/uploads\/2019\/08\/Magento-web-development.jpeg 600w, https:\/\/www.numinix.com\/wordpress\/wp-content\/uploads\/2019\/08\/Magento-web-development-300x200.jpeg 300w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/a><\/p>\n<p><span style=\"font-weight: 400;\">The <\/span><a href=\"https:\/\/www.numinix.com\/index.php?main_page=advanced_search_result&amp;search_in_description=1&amp;keyword=Magento&amp;utm_source=Blog_September2019_Magento\"><span style=\"font-weight: 400;\">Magento web development platform<\/span><\/a><span style=\"font-weight: 400;\"> is widely used among online businesses, so if you wish to set up your very own e-commerce store, it may be worth researching the advantages it has. Who knows? Maybe the benefits of Magento are the right fit to help you strategize and handle your website\u2019s advancement, as well as give you the flexibility that may not be achievable on another platform. So, let\u2019s break down its functionality.\u00a0\u00a0\u00a0<\/span><\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_80 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"#\" data-href=\"https:\/\/www.numinix.com\/blog\/what-makes-magento-such-a-desirable-platform\/#Marketing_tools\" >Marketing tools<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"#\" data-href=\"https:\/\/www.numinix.com\/blog\/what-makes-magento-such-a-desirable-platform\/#Scalability\" >Scalability<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"#\" data-href=\"https:\/\/www.numinix.com\/blog\/what-makes-magento-such-a-desirable-platform\/#Inventory_management_and_extensions\" >Inventory management and extensions<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"#\" data-href=\"https:\/\/www.numinix.com\/blog\/what-makes-magento-such-a-desirable-platform\/#Overall_user-friendliness\" >Overall user-friendliness<\/a><\/li><\/ul><\/nav><\/div>\n<h3><span class=\"ez-toc-section\" id=\"Marketing_tools\"><\/span><b>Marketing tools<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">The e-commerce platform, Magento, has many innovative technologies and tools that you can use to advertise your e-commerce business. Specific to marketing, Magento allows you to collect elastic coupons, personal revenue, multi-tier pricing, and landing webpage tools for your campaigns, as well as market your landing pages, advertising campaigns, and emails. <\/span><a href=\"https:\/\/www.numinix.com\/index.php?main_page=advanced_search_result&amp;search_in_description=1&amp;keyword=Magento&amp;utm_source=Blog_September2019_Magento\"><span style=\"font-weight: 400;\">All of the tools<\/span><\/a><span style=\"font-weight: 400;\"> are user-friendly, offering numerous payment choices for prospecting customers.\u00a0<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"Scalability\"><\/span><b>Scalability<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Magento gives business owners multiple, accessible layouts that serve as a professional support system and lively interface. The platform itself is quite protected, giving it the ability to manage the data of your goods, customer documents, orders, and other private, third-party information. The nicely constructed platform is also written in PHP, making it simple to incorporate new attributes as your website changes over time.\u00a0<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"Inventory_management_and_extensions\"><\/span><b>Inventory management and extensions<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">The inventory management system put in place through Magento web development is lively, fast and simple. Buyers are easily about to search and find their desired products through the use of groups or subcategories. Additionally, the various extensions help to modify the features on the website, making it more accessible across all devices.\u00a0<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"Overall_user-friendliness\"><\/span><b>Overall user-friendliness<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">The Magento platform is rather straightforward for your visitors, but it\u2019s also simplistic to programmers as well. Not only is the <\/span><a href=\"https:\/\/www.numinix.com\/magento-design-web-design-c-179_257_378_280\/magento-banner-slide-design-sv-1013?utm_source=Blog_September2019_Magento\"><span style=\"font-weight: 400;\">searching<\/span><\/a><span style=\"font-weight: 400;\"> and purchasing process effortless but incorporating the capability of the dynamic characteristics of the website is also pretty self-explanatory.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Nevertheless, if you want to improve your <\/span><a href=\"https:\/\/trek.marketing\/what-we-do\/?utm_source=Blog_September2019_Magento\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">SEO<\/span><\/a><span style=\"font-weight: 400;\"> to reach a larger audience or you simply don\u2019t have experience with indexing, creating content, or <\/span><a href=\"https:\/\/www.numinix.com\/magento-design-web-design-c-179_257_378_280\/magento-maintenance-p-1011?utm_source=Blog_September2019_Magento\"><span style=\"font-weight: 400;\">optimizing your e-commerce site<\/span><\/a><span style=\"font-weight: 400;\">, it\u2019s always best to hire a professional Magento web developer to assist you with your web configuration.\u00a0<\/span><\/p>\n<p><strong>What are your experiences with Magento? Drop a comment below to share your thoughts with our readers. <\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The Magento web development platform is widely used among online businesses, so if you wish to set up your very own e-commerce store, it may be worth researching the advantages it has. Who knows? Maybe the benefits of Magento are the right fit to help you strategize and handle your website\u2019s advancement, as well as&#8230;<\/p>\n","protected":false},"author":269,"featured_media":4549,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_lmt_disableupdate":"","_lmt_disable":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[818,4,5],"tags":[981,1029,589],"class_list":["post-4548","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-e-commerce-platforms","category-marketing-strategies","category-usability","tag-e-commerce-platform","tag-magento-web-development","tag-web-development-2"],"modified_by":"Numinix Developer","jetpack_featured_media_url":"https:\/\/www.numinix.com\/wordpress\/wp-content\/uploads\/2019\/08\/Magento-web-development.jpeg","jetpack-related-posts":[],"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.numinix.com\/blog\/wp-json\/wp\/v2\/posts\/4548","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.numinix.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.numinix.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.numinix.com\/blog\/wp-json\/wp\/v2\/users\/269"}],"replies":[{"embeddable":true,"href":"https:\/\/www.numinix.com\/blog\/wp-json\/wp\/v2\/comments?post=4548"}],"version-history":[{"count":0,"href":"https:\/\/www.numinix.com\/blog\/wp-json\/wp\/v2\/posts\/4548\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.numinix.com\/blog\/wp-json\/wp\/v2\/media\/4549"}],"wp:attachment":[{"href":"https:\/\/www.numinix.com\/blog\/wp-json\/wp\/v2\/media?parent=4548"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.numinix.com\/blog\/wp-json\/wp\/v2\/categories?post=4548"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.numinix.com\/blog\/wp-json\/wp\/v2\/tags?post=4548"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}