{"id":4957,"date":"2019-12-16T08:00:07","date_gmt":"2019-12-16T15:00:07","guid":{"rendered":"https:\/\/www.numinix.com\/blog\/?p=4957"},"modified":"2019-12-05T13:49:43","modified_gmt":"2019-12-05T20:49:43","slug":"common-mistakes-across-mobile-e-commerce-sites","status":"publish","type":"post","link":"https:\/\/www.numinix.com\/blog\/common-mistakes-across-mobile-e-commerce-sites\/","title":{"rendered":"Common mistakes across mobile e-commerce sites"},"content":{"rendered":"<p><a href=\"https:\/\/www.numinix.com\/wordpress\/wp-content\/uploads\/2019\/12\/Zen-Cart-web-development.jpeg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-4958\" src=\"https:\/\/www.numinix.com\/wordpress\/wp-content\/uploads\/2019\/12\/Zen-Cart-web-development.jpeg\" alt=\"Zen Cart web development \" width=\"600\" height=\"400\" srcset=\"https:\/\/www.numinix.com\/wordpress\/wp-content\/uploads\/2019\/12\/Zen-Cart-web-development.jpeg 600w, https:\/\/www.numinix.com\/wordpress\/wp-content\/uploads\/2019\/12\/Zen-Cart-web-development-300x200.jpeg 300w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/a><\/p>\n<p><span style=\"font-weight: 400;\">The world of e-commerce heavily relies on mobile technology to sell products and services online which means that you should invest in easy-to-navigate development. After all, your customers deserve to browse freely on their smartphones and have access to all the information they need wherever they go. So, to keep your potential shoppers interested, avoid making the following e-commerce mistakes.\u00a0<\/span><\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_80 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"#\" data-href=\"https:\/\/www.numinix.com\/blog\/common-mistakes-across-mobile-e-commerce-sites\/#No_review_option_for_shoppers\" >No review option for shoppers\u00a0<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"#\" data-href=\"https:\/\/www.numinix.com\/blog\/common-mistakes-across-mobile-e-commerce-sites\/#Not_having_a_responsive_design\" >Not having a responsive design\u00a0<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"#\" data-href=\"https:\/\/www.numinix.com\/blog\/common-mistakes-across-mobile-e-commerce-sites\/#Lack_of_content\" >Lack of content<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"#\" data-href=\"https:\/\/www.numinix.com\/blog\/common-mistakes-across-mobile-e-commerce-sites\/#A_lengthy_checkout_process\" >A lengthy checkout process\u00a0<\/a><\/li><\/ul><\/nav><\/div>\n<h3><span class=\"ez-toc-section\" id=\"No_review_option_for_shoppers\"><\/span><b>No review option for shoppers\u00a0<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Customer reviews can make or break an e-commerce business, especially because word-of-mouth, alongside <\/span><a href=\"https:\/\/trek.marketing\/?utm_source=Blog_December2019_MobileEcommerceOpportunity\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">digital marketing<\/span><\/a><span style=\"font-weight: 400;\">, is the best way to grow as a business. In fact, reviews are part of small and even large business maintenance. By allowing your mobile shoppers to leave reviews based on their experience or purchase, you\u2019re creating a positive environment to attract more consumerism. Also, by not offering a product review once, not only will potential customers shake their heads at the missed opportunity, but they may also be hesitant to follow through with purchasing that said item. So, whether your e-commerce site requires <\/span><a href=\"https:\/\/www.numinix.com\/index.php?main_page=advanced_search_result&amp;search_in_description=1&amp;keyword=Zen%20Cart%20development&amp;utm_source=Blog_December2019_MobileEcommerceOpportunity\"><span style=\"font-weight: 400;\">Zen Cart web development<\/span><\/a><span style=\"font-weight: 400;\"> or you\u2019re reliant on another platform, Numinix will seamlessly set up some code that will <\/span><a href=\"https:\/\/www.numinix.com\/index.php?main_page=advanced_search_result&amp;search_in_description=1&amp;keyword=review&amp;utm_source=Blog_December2019_MobileEcommerceOpportunity\"><span style=\"font-weight: 400;\">display a section to review your products and services<\/span><\/a><span style=\"font-weight: 400;\">.\u00a0<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"Not_having_a_responsive_design\"><\/span><b>Not having a responsive design\u00a0<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">It\u2019s no secret that many people rely on the wide web for their shopping needs, and while having a computer is helpful, most browsing and purchasing is carried out through mobile devices. So, since you\u2019re an efficient e-commerce business owner, it would be a grand mistake to have a webpage that didn\u2019t possess a <\/span><a href=\"https:\/\/www.numinix.com\/index.php?main_page=advanced_search_result&amp;search_in_description=1&amp;keyword=mobile&amp;utm_source=Blog_December2019_MobileEcommerceOpportunity\"><span style=\"font-weight: 400;\">responsive design<\/span><\/a><span style=\"font-weight: 400;\">. Harmonious page-to-page accessibility and website interactivity will lead to favored orders rather than abandoned carts, so it\u2019s always best to invest in development that will enable your e-commerce site to become mobile-friendly.\u00a0<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"Lack_of_content\"><\/span><b>Lack of content<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Whether your e-commerce storefront has a well versed, researched blog or large descriptive fields for shoppers with burning questions to rely on, content is an important addition to any website. Driving traffic, increasing engagement, and building your subscriber list are just a few core elements that grow when your webpage possesses added content. So, don\u2019t miss out on the opportunity to spread the word about your business.\u00a0\u00a0<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"A_lengthy_checkout_process\"><\/span><b>A lengthy checkout process\u00a0<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">A short, seamless <\/span><a href=\"https:\/\/www.numinix.com\/plugins-checkout-c-381_382?utm_source=Blog_December2019_MobileEcommerceOpportunity\"><span style=\"font-weight: 400;\">checkout process<\/span><\/a><span style=\"font-weight: 400;\"> is a key component to growing your customer basis. After all, you want to lock in your customer\u2019s interest and having an e-commerce site that makes them fill out pages upon pages of information will only make them impatient. Online shopping is supposed to give you more time in your day, so utilize the power of Zen Cart web development to simplify and streamline your business\u2019s checkout process and watch your revenue skyrocket over time.\u00a0\u00a0\u00a0<\/span><\/p>\n<p><strong>Can you think of any other common mobile e-commerce mistakes? Drop a comment below to start a conversation. <\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The world of e-commerce heavily relies on mobile technology to sell products and services online which means that you should invest in easy-to-navigate development. After all, your customers deserve to browse freely on their smartphones and have access to all the information they need wherever they go. So, to keep your potential shoppers interested, avoid&#8230;<\/p>\n","protected":false},"author":269,"featured_media":4958,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_lmt_disableupdate":"","_lmt_disable":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[877,558,835,586],"tags":[939,1055,1057,425,1056,1005],"class_list":["post-4957","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-e-commerce-business","category-mobile-responsive","category-plugins","category-web-development","tag-checkout-plugin","tag-content-development","tag-e-commerce-development","tag-responsive-design","tag-review-section","tag-zen-cart-web-development"],"modified_by":"Alex Wilks","jetpack_featured_media_url":"https:\/\/www.numinix.com\/wordpress\/wp-content\/uploads\/2019\/12\/Zen-Cart-web-development.jpeg","jetpack-related-posts":[],"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.numinix.com\/blog\/wp-json\/wp\/v2\/posts\/4957","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.numinix.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.numinix.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.numinix.com\/blog\/wp-json\/wp\/v2\/users\/269"}],"replies":[{"embeddable":true,"href":"https:\/\/www.numinix.com\/blog\/wp-json\/wp\/v2\/comments?post=4957"}],"version-history":[{"count":0,"href":"https:\/\/www.numinix.com\/blog\/wp-json\/wp\/v2\/posts\/4957\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.numinix.com\/blog\/wp-json\/wp\/v2\/media\/4958"}],"wp:attachment":[{"href":"https:\/\/www.numinix.com\/blog\/wp-json\/wp\/v2\/media?parent=4957"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.numinix.com\/blog\/wp-json\/wp\/v2\/categories?post=4957"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.numinix.com\/blog\/wp-json\/wp\/v2\/tags?post=4957"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}