{"id":4988,"date":"2020-01-20T08:00:26","date_gmt":"2020-01-20T15:00:26","guid":{"rendered":"https:\/\/www.numinix.com\/blog\/?p=4988"},"modified":"2024-03-11T14:19:52","modified_gmt":"2024-03-11T21:19:52","slug":"4-ways-to-build-trust-with-ecommerce-consumers","status":"publish","type":"post","link":"https:\/\/www.numinix.com\/blog\/4-ways-to-build-trust-with-ecommerce-consumers\/","title":{"rendered":"4 ways to build trust with e-commerce consumers"},"content":{"rendered":"<p><a href=\"https:\/\/www.numinix.com\/wordpress\/wp-content\/uploads\/2020\/01\/AdobeStock_204403898.jpeg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-4989\" src=\"https:\/\/www.numinix.com\/wordpress\/wp-content\/uploads\/2020\/01\/AdobeStock_204403898.jpeg\" alt=\"\" width=\"600\" height=\"395\" srcset=\"https:\/\/www.numinix.com\/wordpress\/wp-content\/uploads\/2020\/01\/AdobeStock_204403898.jpeg 600w, https:\/\/www.numinix.com\/wordpress\/wp-content\/uploads\/2020\/01\/AdobeStock_204403898-300x198.jpeg 300w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/a><\/p>\n<p><span style=\"font-weight: 400;\">Keeping your customers satisfied is a compulsory business strategy that can quickly become overwhelming and time-consuming. So, as an e-commerce business owner who understands how important the role of \u201ctrust\u201d translates to converting first-time shoppers into long-time, paying customers, it\u2019s essential to explore the dos of building customer trust online. Thus, if you want consumers to complete the <\/span><a href=\"https:\/\/www.numinix.com\/plugins-checkout-c-381_382?utm_source=Blog_January2020_BuildingConsumerTrust\"><span style=\"font-weight: 400;\">checkout process<\/span><\/a><span style=\"font-weight: 400;\">, you\u2019ll need to do your due diligence in making them feel you\u2019re a credible contributor in your industry.\u00a0<\/span><\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_80 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"#\" data-href=\"https:\/\/www.numinix.com\/blog\/4-ways-to-build-trust-with-ecommerce-consumers\/#Having_an_%E2%80%9CAbout_Us%E2%80%9D_page\" >Having an \u201cAbout Us\u201d page<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"#\" data-href=\"https:\/\/www.numinix.com\/blog\/4-ways-to-build-trust-with-ecommerce-consumers\/#Possessing_a_defined_return_policy\" >Possessing a defined return policy<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"#\" data-href=\"https:\/\/www.numinix.com\/blog\/4-ways-to-build-trust-with-ecommerce-consumers\/#Providing_prompt_customer_service\" >Providing prompt customer service\u00a0<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"#\" data-href=\"https:\/\/www.numinix.com\/blog\/4-ways-to-build-trust-with-ecommerce-consumers\/#Keeping_all_promises_made_to_your_consumers\" >Keeping all promises made to your consumers\u00a0<\/a><\/li><\/ul><\/nav><\/div>\n<h3><span class=\"ez-toc-section\" id=\"Having_an_%E2%80%9CAbout_Us%E2%80%9D_page\"><\/span><b>Having an \u201cAbout Us\u201d page<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">One of the first things shoppers will do when they\u2019re looking for a reputable company to purchase a specific service or product from will be to peruse the website for an <\/span><a href=\"https:\/\/www.numinix.com\/index.php?main_page=advanced_search_result&amp;search_in_description=1&amp;keyword=About+Us\"><span style=\"font-weight: 400;\">\u201cAbout Us\u201d section<\/span><\/a><span style=\"font-weight: 400;\">. Finding a brand that aligns with their values generally determines whether they will proceed with placing an order, so it\u2019s easy to see how building customer trust online starts with writing a visionary \u201cAbout Us\u201d page.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">What should be included in your \u201cAbout Us\u201d section of your e-commerce site?<\/span><\/p>\n<ul>\n<li><span style=\"font-weight: 400;\">Your brand\u2019s backstory. How did you get off the ground running? Where did you first find inspiration for your product or service? How do you personally incorporate that said product or service in your day-to-day life?<\/span><\/li>\n<li><span style=\"font-weight: 400;\">How long has your company been in business?<\/span><\/li>\n<li><span style=\"font-weight: 400;\">Your company\u2019s credentials, certificates, and awards.\u00a0<\/span><\/li>\n<li><span style=\"font-weight: 400;\">Provide a mission statement that highlights your core values and goals.\u00a0<\/span><\/li>\n<li><span style=\"font-weight: 400;\">What is the location of your physical office and do you possess a brick and mortar store?\u00a0<\/span><\/li>\n<li><span style=\"font-weight: 400;\">What is your contact email or phone number?\u00a0<\/span><\/li>\n<li><span style=\"font-weight: 400;\">Include an image of your team!<\/span><\/li>\n<\/ul>\n<h3><span class=\"ez-toc-section\" id=\"Possessing_a_defined_return_policy\"><\/span><b>Possessing a defined return policy<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">The thing about online shopping is it\u2019s convenient, but it\u2019s only beneficial to shop around online if there\u2019s a great return policy for items that may not fit well or simply products that don\u2019t turn out as expected. That\u2019s why as an e-commerce business owner you will really need to take the time to craft a defined company return policy if you\u2019re building customer trust online. Returning items should be easy which means that your policy should also touch on wrong or late deliveries and item deficiencies.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Those hoping to build that sense of trust with new or prospecting customers should aim to do the following:<\/span><\/p>\n<ul>\n<li><span style=\"font-weight: 400;\">Ensure that product stocks are up to date to avoid processing orders on items that you currently don\u2019t have.\u00a0<\/span><\/li>\n<li><a href=\"https:\/\/www.numinix.com\/plugins-shipping-c-381_389?utm_source=Blog_January2020_BuildingConsumerTrust\"><span style=\"font-weight: 400;\">Stipulate appropriate delivery dates<\/span><\/a><span style=\"font-weight: 400;\"> to ensure good reviews from people who place orders and receive their items in a timely manner.\u00a0<\/span><\/li>\n<li><span style=\"font-weight: 400;\">Offer full money back or replacement guarantee if the item enclosed is different than what was advertised on your website.\u00a0<\/span><\/li>\n<li><span style=\"font-weight: 400;\">Offer a refund or free delivery option for items that do not meet their delivery time stipulations.\u00a0<\/span><\/li>\n<li><span style=\"font-weight: 400;\">Highlight a satisfaction guarantee that will offer a refund or store-credit to the consumer if they\u2019re unhappy with the quality of their purchase.\u00a0<\/span><\/li>\n<\/ul>\n<h3><span class=\"ez-toc-section\" id=\"Providing_prompt_customer_service\"><\/span><b>Providing prompt customer service\u00a0<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Whether you choose to communicate with your clientele through email, social media, <\/span><a href=\"https:\/\/www.numinix.com\/plugins-customer-support-c-381_383?utm_source=Blog_January2020_BuildingConsumerTrust\"><span style=\"font-weight: 400;\">live chat<\/span><\/a><span style=\"font-weight: 400;\">, telephone support or by way of helpfully written content, it\u2019s important to be prompt in answering questions and dealing with customer concerns. Also, it\u2019s essential to include as many of the above support channels so that you\u2019re offering many options for your shoppers. Especially since your product or service may appeal to a spanned generational range. That being said, if you\u2019re too busy handling other fundamental tasks, we recommend hiring someone as your company grows who\u2019s just in-charge of customer relations.\u00a0<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"Keeping_all_promises_made_to_your_consumers\"><\/span><strong>Keeping all promises made to your consumers\u00a0<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">In the world of e-commerce, it\u2019s better to over-deliver rather than under-deliver which is why you must make it one of your utmost priorities to keeping all of your consumer promises. Whether this includes delivery promises, product quality, refund policies, warranty guarantees, bonus inclusions or discounts, ensure that you always follow through on your customer promises. After all, fulfilling promises is the most strategic way of building customer trust online.\u00a0<\/span><\/p>\n<p><strong>Drop your expertise below if you\u2019re a business owner who has tips to understand building customer trust online. <\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Keeping your customers satisfied is a compulsory business strategy that can quickly become overwhelming and time-consuming. So, as an e-commerce business owner who understands how important the role of \u201ctrust\u201d translates to converting first-time shoppers into long-time, paying customers, it\u2019s essential to explore the dos of building customer trust online. Thus, if you want consumers&#8230;<\/p>\n","protected":false},"author":269,"featured_media":4989,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_lmt_disableupdate":"","_lmt_disable":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[877,835,5,586],"tags":[1065,939,369,875,1066,589],"class_list":["post-4988","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-e-commerce-business","category-plugins","category-usability","category-web-development","tag-building-customer-trust-online","tag-checkout-plugin","tag-content-writing","tag-e-commerce-business","tag-shipping-plugin","tag-web-development-2"],"modified_by":"Nurul Afsar","jetpack_featured_media_url":"https:\/\/www.numinix.com\/wordpress\/wp-content\/uploads\/2020\/01\/AdobeStock_204403898.jpeg","jetpack-related-posts":[],"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.numinix.com\/blog\/wp-json\/wp\/v2\/posts\/4988","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.numinix.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.numinix.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.numinix.com\/blog\/wp-json\/wp\/v2\/users\/269"}],"replies":[{"embeddable":true,"href":"https:\/\/www.numinix.com\/blog\/wp-json\/wp\/v2\/comments?post=4988"}],"version-history":[{"count":0,"href":"https:\/\/www.numinix.com\/blog\/wp-json\/wp\/v2\/posts\/4988\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.numinix.com\/blog\/wp-json\/wp\/v2\/media\/4989"}],"wp:attachment":[{"href":"https:\/\/www.numinix.com\/blog\/wp-json\/wp\/v2\/media?parent=4988"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.numinix.com\/blog\/wp-json\/wp\/v2\/categories?post=4988"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.numinix.com\/blog\/wp-json\/wp\/v2\/tags?post=4988"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}