{"id":5277,"date":"2021-10-18T08:00:57","date_gmt":"2021-10-18T15:00:57","guid":{"rendered":"https:\/\/www.numinix.com\/blog\/?p=5277"},"modified":"2025-05-01T05:35:00","modified_gmt":"2025-05-01T12:35:00","slug":"7-things-to-consider-when-designing-and-developing-a-new-website","status":"publish","type":"post","link":"https:\/\/www.numinix.com\/blog\/7-things-to-consider-when-designing-and-developing-a-new-website\/","title":{"rendered":"7 things to consider when designing and developing a new website"},"content":{"rendered":"\n<figure class=\"wp-block-image\"><a href=\"https:\/\/www.numinix.com\/wordpress\/wp-content\/uploads\/2021\/10\/web-development-company.jpeg\"><img loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"400\" src=\"https:\/\/www.numinix.com\/wordpress\/wp-content\/uploads\/2021\/10\/web-development-company.jpeg\" alt=\"\" class=\"wp-image-5278\" srcset=\"https:\/\/www.numinix.com\/wordpress\/wp-content\/uploads\/2021\/10\/web-development-company.jpeg 600w, https:\/\/www.numinix.com\/wordpress\/wp-content\/uploads\/2021\/10\/web-development-company-300x200.jpeg 300w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/a><\/figure>\n\n\n\n<p><span style=\"font-weight: 400;\">There are so many different things to consider when it comes to the integrity of your website. With everything from functionality and appearance in mind, many elements require a professional web development company to stimulate future conversions. That said, before you decide where to put your budget, here are seven examples to guide you through the process.&nbsp;<\/span><\/p>\n\n\n\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_80 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"#\" data-href=\"https:\/\/www.numinix.com\/blog\/7-things-to-consider-when-designing-and-developing-a-new-website\/#Your_domain_and_host\" >Your domain and host<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"#\" data-href=\"https:\/\/www.numinix.com\/blog\/7-things-to-consider-when-designing-and-developing-a-new-website\/#Backend_services\" >Backend services<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"#\" data-href=\"https:\/\/www.numinix.com\/blog\/7-things-to-consider-when-designing-and-developing-a-new-website\/#Clean_design_and_colour_scheme\" >Clean design and colour scheme<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"#\" data-href=\"https:\/\/www.numinix.com\/blog\/7-things-to-consider-when-designing-and-developing-a-new-website\/#Functionality_navigation_and_usability\" >Functionality, navigation, and usability&nbsp;<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"#\" data-href=\"https:\/\/www.numinix.com\/blog\/7-things-to-consider-when-designing-and-developing-a-new-website\/#Clean_code\" >Clean code<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"#\" data-href=\"https:\/\/www.numinix.com\/blog\/7-things-to-consider-when-designing-and-developing-a-new-website\/#Mobile_responsiveness\" >Mobile responsiveness<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"#\" data-href=\"https:\/\/www.numinix.com\/blog\/7-things-to-consider-when-designing-and-developing-a-new-website\/#Effective_security\" >Effective security<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Your_domain_and_host\"><\/span><b>Your domain and host<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p><span style=\"font-weight: 400;\">While it\u2019s important to select a domain name that accurately reflects your brand, it should also be memorable and easy to spell to avoid missing out on potential traffic. Finding the right domain name involves incorporating search engine optimization (SEO), simplistic spelling, and brand identity to create something that can be easily located on search queries.&nbsp;<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">In terms of hosting packages, it\u2019s essential to consider the nature of your business before selecting your provider. For example, do you need a media-rich website with loads of pictures or videos? Do you have someone who can assist you with technical support in-house? How much traffic can your website support? All of these questions should be considered when determining if a hosting company can offer your website the right scalable solutions over time. After you\u2019ve asked the above questions, don\u2019t be afraid to also inquire about backup, security, and other additional features before making your final decision.&nbsp;<\/span><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Backend_services\"><\/span><b>Backend services<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p><span style=\"font-weight: 400;\">It\u2019s pretty much impossible for you to develop a high-performing website if your backend isn\u2019t functioning properly, which is why we recommend that you allow a <\/span><a href=\"https:\/\/www.numinix.com\/?utm_source=Trek_Blog&amp;utm_campaign=October2021_ThingsToConsider\"><span style=\"font-weight: 400;\">professional web development company<\/span><\/a><span style=\"font-weight: 400;\"> to handle this aspect of your website build. In the world of websites, backend development equates to the moving parts of your website that make up the user experience. Without strong backend services, your website will lack the wow factor that will encourage visitors to purchase your products and services. Backend developers can also assist in <\/span><a href=\"https:\/\/www.numinix.com\/shop-by-ecommerce-platforms-c-179?utm_source=Trek_Blog&amp;utm_campaign=October2021_ThingsToConsider\"><span style=\"font-weight: 400;\">which e-commerce \u201cengine\u201d<\/span><\/a><span style=\"font-weight: 400;\"> would work best for your business.&nbsp;<\/span><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Clean_design_and_colour_scheme\"><\/span><b>Clean design and colour scheme<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p><span style=\"font-weight: 400;\">Once the website is functioning properly, the next most important element is a clean, appealing design. After all, you can\u2019t expect customers to find what they\u2019re looking for without a quality design that possesses intuitive navigation. Most importantly, your website is a reflection of your brand and should possess an equal graphic to content ratio to show guests that you know what you\u2019re talking about, establishing trust with them before they proceed to the checkout. An enticing colour scheme is also a proficient way to evoke the right type of emotional response. Consider your audience and branding when determining the types of colours they may respond best to. Also, look to match your logo, as this will convey professionalism and ensure that you offer the best impression to your customers.&nbsp;<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">Since colour theory is not something that everyone knows well, often e-commerce business owners rely on the expertise of a <\/span><a href=\"https:\/\/www.numinix.com\/?utm_source=Trek_Blog&amp;utm_campaign=October2021_ThingsToConsider\"><span style=\"font-weight: 400;\">professional web development company<\/span><\/a><span style=\"font-weight: 400;\"> to help with the design work.&nbsp;<\/span><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Functionality_navigation_and_usability\"><\/span><b>Functionality, navigation, and usability&nbsp;<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p><span style=\"font-weight: 400;\">In terms of user experience, functionality, navigation, and usability must all work together to ensure the site is working properly. If there are loading issues, broken links, or other operational issues that from a user\u2019s perspective are a nuisance, you\u2019re risking losing those customers to another business. That said, confusing or difficult navigation also decreases the efficiency and appeal of your website, along with a lack of content, making it challenging for guests to feel any need to interact with your brand.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">All of the above can be easily fixed with a few website upgrades. <\/span><a href=\"https:\/\/www.numinix.com\/website_speed_optimization\" target=\"_blank\" rel=\"noreferrer noopener\"><span style=\"font-weight: 400;\">Speed optimization<\/span><\/a><span style=\"font-weight: 400;\"> allows SEO experts to work on underperforming pages to decrease load time and improve the quality of your brand\u2019s presence while professional copywriting possesses the ability to garner customer interest by providing product and service information that\u2019s clear and interesting. There are so many web development company services that can tackle all of the above while optimizing the usability of your site.\u00a0<\/span><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Clean_code\"><\/span><b>Clean code<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p><span style=\"font-weight: 400;\">Whether you\u2019re developing a brand-new website, creating new pages, or optimizing existing ones, your code must be clean and SEO-friendly. Taking the time to improve your site\u2019s code can lead to a boost in traffic and conversions. While some plugins are designed to manually clean up, your overall return on investment will be much higher with professionals handling this process rather than AI.&nbsp;<\/span><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Mobile_responsiveness\"><\/span><b>Mobile responsiveness<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p><span style=\"font-weight: 400;\">It\u2019s no secret that shoppers love to conduct searches on their mobile devices, and with the rise of mobile users, your website must be optimized for smartphones. Ensuring that your website looks great across a variety of devices will allow you to better serve your company, especially if you\u2019re hoping to grow into a large company with a strong web presence. Reach out to the growing population of mobile users by opting to have a r<\/span><a href=\"https:\/\/www.numinix.com\/index.php?main_page=advanced_search_result&amp;search_in_description=1&amp;keyword=mobile&amp;utm_source=Trek_Blog&amp;utm_campaign=October2021_ThingsToConsider\"><span style=\"font-weight: 400;\">esponsive mobile conversion package with Numinix<\/span><\/a><span style=\"font-weight: 400;\">!<\/span><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Effective_security\"><\/span><b>Effective security<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p><span style=\"font-weight: 400;\">Technology is constantly evolving and with more online purchasing comes more security risks that threaten to compromise the integrity of your business. With everything from malware and viruses to the threat of hackers, it\u2019s the responsibility of the business to ensure that its website is protected from all kinds of breaches. If your website is built to conduct online transactions, your customer\u2019s information is at risk. To reduce online threats, it\u2019s as easy as installing an <\/span><a href=\"https:\/\/www.numinix.com\/index.php?main_page=advanced_search_result&amp;search_in_description=1&amp;keyword=certificate&amp;utm_source=Trek_Blog&amp;utm_campaign=October2021_ThingsToConsider\"><span style=\"font-weight: 400;\">SSL certificate<\/span><\/a><span style=\"font-weight: 400;\">, which can be developed to secure the framework of your site and ensure its credit card details are produced from browser-based threats.<\/span><\/p>\n\n\n\n<p><strong>Did you find the above examples useful? Please drop us a comment with some constructive feedback.<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>There are so many different things to consider when it comes to the integrity of your website. With everything from functionality and appearance in mind, many elements require a professional web development company to stimulate future conversions. That said, before you decide where to put your budget, here are seven examples to guide you through&#8230;<\/p>\n","protected":false},"author":269,"featured_media":5278,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_lmt_disableupdate":"","_lmt_disable":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[586,877,558,835,29,5,6],"tags":[1136,949,9,1176],"class_list":["post-5277","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-web-development","category-e-commerce-business","category-mobile-responsive","category-plugins","category-search-engine-optimization","category-usability","category-visual-design","tag-mobile-responsiveness","tag-speed-optimization","tag-web-design","tag-web-development-company-web-development-plugins"],"modified_by":"Numinix Developer","jetpack_featured_media_url":"https:\/\/www.numinix.com\/wordpress\/wp-content\/uploads\/2021\/10\/web-development-company.jpeg","jetpack-related-posts":[],"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.numinix.com\/blog\/wp-json\/wp\/v2\/posts\/5277","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.numinix.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.numinix.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.numinix.com\/blog\/wp-json\/wp\/v2\/users\/269"}],"replies":[{"embeddable":true,"href":"https:\/\/www.numinix.com\/blog\/wp-json\/wp\/v2\/comments?post=5277"}],"version-history":[{"count":0,"href":"https:\/\/www.numinix.com\/blog\/wp-json\/wp\/v2\/posts\/5277\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.numinix.com\/blog\/wp-json\/wp\/v2\/media\/5278"}],"wp:attachment":[{"href":"https:\/\/www.numinix.com\/blog\/wp-json\/wp\/v2\/media?parent=5277"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.numinix.com\/blog\/wp-json\/wp\/v2\/categories?post=5277"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.numinix.com\/blog\/wp-json\/wp\/v2\/tags?post=5277"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}