{"id":5386,"date":"2022-03-28T08:00:05","date_gmt":"2022-03-28T15:00:05","guid":{"rendered":"https:\/\/www.numinix.com\/blog\/?p=5386"},"modified":"2022-07-28T21:47:49","modified_gmt":"2022-07-29T04:47:49","slug":"how-to-come-up-with-a-business-name","status":"publish","type":"post","link":"https:\/\/www.numinix.com\/blog\/how-to-come-up-with-a-business-name\/","title":{"rendered":"How to come up with a business name?"},"content":{"rendered":"<p><a href=\"https:\/\/www.numinix.com\/wordpress\/wp-content\/uploads\/2022\/03\/business-startup.jpeg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-5387\" src=\"https:\/\/www.numinix.com\/wordpress\/wp-content\/uploads\/2022\/03\/business-startup.jpeg\" alt=\"\" width=\"600\" height=\"389\" srcset=\"https:\/\/www.numinix.com\/wordpress\/wp-content\/uploads\/2022\/03\/business-startup.jpeg 600w, https:\/\/www.numinix.com\/wordpress\/wp-content\/uploads\/2022\/03\/business-startup-300x195.jpeg 300w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/a><\/p>\n<p><span style=\"font-weight: 400;\">Congratulations! You\u2019ve got a great idea for a business, you\u2019ve started to draft up the plan, and you\u2019re figuring out how to capture the attention of your target market. While the development stage is crucial in a business startup, your product and\/or service is only as good as your branding. Your name represents the signature style of your business, and as such, potential customers should embody the feeling of your brand when they hear or interact with it. So, aside from making your business name memorable with a clear intention of what you do, be sure to select a name that is new, on-trend, industry-relevant, and untrademarked. Are you ready to get inspired?&nbsp;<\/span><\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_80 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"#\" data-href=\"https:\/\/www.numinix.com\/blog\/how-to-come-up-with-a-business-name\/#Consider_the_use_of_acronyms\" >Consider the use of acronyms<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"#\" data-href=\"https:\/\/www.numinix.com\/blog\/how-to-come-up-with-a-business-name\/#Create_a_mashup\" >Create a mashup<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"#\" data-href=\"https:\/\/www.numinix.com\/blog\/how-to-come-up-with-a-business-name\/#Draw_inspiration_from_existing_mythology\" >Draw inspiration from existing mythology<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"#\" data-href=\"https:\/\/www.numinix.com\/blog\/how-to-come-up-with-a-business-name\/#Foreign_words_can_be_fun\" >Foreign words can be fun<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"#\" data-href=\"https:\/\/www.numinix.com\/blog\/how-to-come-up-with-a-business-name\/#Use_your_name\" >Use your name<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"#\" data-href=\"https:\/\/www.numinix.com\/blog\/how-to-come-up-with-a-business-name\/#Spin_a_globe_and_pick_a_spot\" >Spin a globe and pick a spot<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"#\" data-href=\"https:\/\/www.numinix.com\/blog\/how-to-come-up-with-a-business-name\/#Abbreviate_or_tweak_the_spelling\" >Abbreviate or tweak the spelling<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"#\" data-href=\"https:\/\/www.numinix.com\/blog\/how-to-come-up-with-a-business-name\/#What_should_you_do_if_your_company_is_merging\" >What should you do if your company is merging?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"#\" data-href=\"https:\/\/www.numinix.com\/blog\/how-to-come-up-with-a-business-name\/#What_comes_next_after_you_find_the_perfect_name\" >What comes next after you find the perfect name?<\/a><\/li><\/ul><\/nav><\/div>\n<h3><span class=\"ez-toc-section\" id=\"Consider_the_use_of_acronyms\"><\/span><b>Consider the use of acronyms<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Many major corporations have found success in using acronyms in place of their full names to make them easier to remember. This concept works well in tech and can also translate to law firm businesses.&nbsp;<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"Create_a_mashup\"><\/span><b>Create a mashup<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Your business startup relies on coming up with a creative name. Try thinking about two to three words that are meaningful to you and your business. They can be combined in some way or pieces can be taken apart to create something fresh and catchy.&nbsp;<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"Draw_inspiration_from_existing_mythology\"><\/span><b>Draw inspiration from existing mythology<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">There are quite a few well-known brands that have successfully pulled their name inspiration from existing mythology. That said, be sure that you do your research if you want a mythological figure to represent your company to avoid any misinterpretations to the folklore or overlapping with an existing business.&nbsp;<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"Foreign_words_can_be_fun\"><\/span><b>Foreign words can be fun<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">When it comes to originality in name selection, incorporating words from a non-native language to where you live can prove to be memorable for your customers. Plus, the likelihood of it existing is far more scarce. While your business doesn\u2019t need to be exotic to cash in on this idea, be sure it somehow relates to the language or word in some way to establish a connection.&nbsp;<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"Use_your_name\"><\/span><b>Use your name<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Surnames are super popular for businesses, so why not incorporate your name into the name of your company? While this idea isn\u2019t the most original, having that stamp of approval can help to instill trust for potential customers from the get-go.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"Spin_a_globe_and_pick_a_spot\"><\/span><b>Spin a globe and pick a spot<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Whether or not this novelty idea seems quite far-fetched, the world is a vast and beautiful place full of tons of awesome names that could be suited to your business startup. That said, when selecting a name, ensure that you aren\u2019t offending a community by keeping things tasteful.&nbsp;<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"Abbreviate_or_tweak_the_spelling\"><\/span><b>Abbreviate or tweak the spelling<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">A great business startup name lies in a word or phrase that is meaningful to you. Try removing or adding a letter to change up the spelling of a well-known word or invent a new way to spell a word based on its pronunciation. This is a great way to grab the attention of prospective customers and it also allows you to get creative.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"What_should_you_do_if_your_company_is_merging\"><\/span><b>What should you do if your company is merging?<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">In cases where companies are merging or expanding with two or more entrepreneurs, it\u2019s always a good idea to consider blending both established names to create a new one. This ensures that parties have equal representation while maintaining their relationships with past customers.&nbsp;<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"What_comes_next_after_you_find_the_perfect_name\"><\/span><b>What comes next after you find the perfect name?<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Once you\u2019ve finally settled on the perfect business name, it\u2019s time for you to take action. Coming up with a name is difficult but the greater challenge is securing a name. When building an online business, you need to ensure that the name is available and is unique to your industry. This means that after hours of brainstorming to find the perfect business startup name, your next step is to secure the name and domain, set up your social media handles, and think about applying for a trademark. After these tasks are complete you can start looking into <\/span><a href=\"https:\/\/trek.marketing\/what-we-do\/?utm_source=Trek_Blog&amp;utm_campaign=March2022_BusinessName\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">digital marketing promotion<\/span><\/a><span style=\"font-weight: 400;\"> and <\/span><a href=\"https:\/\/www.numinix.com\/design-graphic-design-c-320_395?utm_source=Trek_Blog&amp;utm_campaign=March2022_BusinessName\"><span style=\"font-weight: 400;\">consult with a web designer to get a logo started that is on-brand<\/span><\/a><span style=\"font-weight: 400;\">.&nbsp;<\/span><\/p>\n<p><strong>We hope this blog helps you get creative when delving into the world of e-commerce! If you have other ideas for those who\u2019re still looking to select their business names, please drop them in the comments section below. <\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Congratulations! You\u2019ve got a great idea for a business, you\u2019ve started to draft up the plan, and you\u2019re figuring out how to capture the attention of your target market. While the development stage is crucial in a business startup, your product and\/or service is only as good as your branding. Your name represents the signature&#8230;<\/p>\n","protected":false},"author":269,"featured_media":5387,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_lmt_disableupdate":"","_lmt_disable":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[877,4,866,6,586],"tags":[1187,1186,1161,875,980,9,589],"class_list":["post-5386","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-e-commerce-business","category-marketing-strategies","category-relationship-marketing","category-visual-design","category-web-development","tag-brand-management","tag-business-startup","tag-digital-marketing","tag-e-commerce-business","tag-logo-design","tag-web-design","tag-web-development-2"],"modified_by":"Numinix Developer","jetpack_featured_media_url":"https:\/\/www.numinix.com\/wordpress\/wp-content\/uploads\/2022\/03\/business-startup.jpeg","jetpack-related-posts":[],"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.numinix.com\/blog\/wp-json\/wp\/v2\/posts\/5386","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.numinix.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.numinix.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.numinix.com\/blog\/wp-json\/wp\/v2\/users\/269"}],"replies":[{"embeddable":true,"href":"https:\/\/www.numinix.com\/blog\/wp-json\/wp\/v2\/comments?post=5386"}],"version-history":[{"count":0,"href":"https:\/\/www.numinix.com\/blog\/wp-json\/wp\/v2\/posts\/5386\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.numinix.com\/blog\/wp-json\/wp\/v2\/media\/5387"}],"wp:attachment":[{"href":"https:\/\/www.numinix.com\/blog\/wp-json\/wp\/v2\/media?parent=5386"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.numinix.com\/blog\/wp-json\/wp\/v2\/categories?post=5386"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.numinix.com\/blog\/wp-json\/wp\/v2\/tags?post=5386"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}