{"id":5496,"date":"2022-07-18T08:00:00","date_gmt":"2022-07-18T15:00:00","guid":{"rendered":"https:\/\/www.numinix.com\/blog\/?p=5496"},"modified":"2022-07-28T21:41:52","modified_gmt":"2022-07-29T04:41:52","slug":"the-importance-of-a-functioning-website","status":"publish","type":"post","link":"https:\/\/www.numinix.com\/blog\/the-importance-of-a-functioning-website\/","title":{"rendered":"The importance of a functioning website"},"content":{"rendered":"\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/www.numinix.com\/wordpress\/wp-content\/uploads\/2022\/07\/web-design-and-development.jpeg\"><img loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"400\" src=\"https:\/\/www.numinix.com\/wordpress\/wp-content\/uploads\/2022\/07\/web-design-and-development.jpeg\" alt=\"\" class=\"wp-image-5497\" srcset=\"https:\/\/www.numinix.com\/wordpress\/wp-content\/uploads\/2022\/07\/web-design-and-development.jpeg 600w, https:\/\/www.numinix.com\/wordpress\/wp-content\/uploads\/2022\/07\/web-design-and-development-300x200.jpeg 300w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/a><\/figure>\n\n\n\n<p>Whether a potential customer finds your company through a simple online search or a loved one\u2019s recommendation, the functionality of your business website can make or break their first impression of your brand. Even a <a href=\"https:\/\/www.numinix.com\/design-c-320?utm_source=Trek_Blog&amp;utm_campaign=July2022_WebFunctionality\">beautifully designed website<\/a> will be overlooked if it isn\u2019t functioning properly, leading to a loss in promising leads. Listed below are a few tips for you to maximize the function of your website to provide a more positive user experience.&nbsp;<\/p>\n\n\n\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_80 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"#\" data-href=\"https:\/\/www.numinix.com\/blog\/the-importance-of-a-functioning-website\/#How_functional_is_your_website\" >How functional is your website?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"#\" data-href=\"https:\/\/www.numinix.com\/blog\/the-importance-of-a-functioning-website\/#Its_all_about_the_customer\" >It\u2019s all about the customer<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"#\" data-href=\"https:\/\/www.numinix.com\/blog\/the-importance-of-a-functioning-website\/#Load_time_matters\" >Load time matters<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"#\" data-href=\"https:\/\/www.numinix.com\/blog\/the-importance-of-a-functioning-website\/#Add_high-quality_content_often\" >Add high-quality content often<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"How_functional_is_your_website\"><\/span><strong>How functional is your website?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Aside from seamless navigation to set your business apart from the competition, it\u2019s essential to have a neat and uncluttered layout that\u2019s pleasing to the eye and makes it simple for customers to find exactly what they\u2019re looking for. Your products, services, and\/or informative details should be broken down into pages that are clearly labeled and clickable to avoid any confusion that might lead to a bounced session.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Its_all_about_the_customer\"><\/span><strong>It\u2019s all about the customer<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>While you make the website design and <a href=\"https:\/\/www.numinix.com\/development-c-397?utm_source=Trek_Blog&amp;utm_campaign=July2022_WebFunctionality\">development<\/a> decisions, it\u2019s the customers that must navigate your platform on the hunt for products, services, and\/or information. So, even though you\u2019re the builder, visitors are the ones that the website was built for. If your website is engaging to your audience and meets their needs, then they will want to spend added time exploring, revisiting it in the future, and possibly even consider doing business with your company.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Load_time_matters\"><\/span><strong>Load time matters<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>If a page takes too long to load after it has been clicked on, consider that to be the end game for your opportunity to impress potential customers. We can recommend that you attempt to cut down the number of <a href=\"https:\/\/www.numinix.com\/plugins-c-381?utm_source=Trek_Blog&amp;utm_campaign=July2022_WebFunctionality\">plugins and features<\/a> on your website that may be contributing to its slow down or you can <a href=\"https:\/\/numinix.atlassian.net\/servicedesk\/customer\/portals?utm_source=Trek_Blog&amp;utm_campaign=July2022_WebFunctionality\" target=\"_blank\" rel=\"noopener\">consult with our professional web design and development team<\/a> to learn more about how to amp up your website through <a href=\"https:\/\/www.numinix.com\/website_speed_optimization.html?utm_source=Trek_Blog&amp;utm_campaign=July2022_WebFunctionality\">speed optimization<\/a>.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Add_high-quality_content_often\"><\/span><strong>Add high-quality content often<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>While there are many ways that your website can benefit from high-quality content, sharing your wealth of knowledge with those who choose to spend time on your website often leads to a return visit. That said, it\u2019s important to provide original content that answers consumer questions, proves a point, describes your business and\/or products and services, as well as offers relevancy to the industry. Be sure to offer consistency with the timing of publishing as well so that visitors can know when to expect new postings.&nbsp;<\/p>\n\n\n\n<p>All of these web design and development tips will ensure that your website functions and appeals to all who visit. And who knows? You might not need a full do-over when a revamp to your site\u2019s appearance and functionality will suit it just fine, leaving customers satisfied with a positive impression of your business.&nbsp;<\/p>\n\n\n\n<p><strong>What do you think? Is function as important as other web development elements? Drop a comment below to start a conversation.<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Whether a potential customer finds your company through a simple online search or a loved one\u2019s recommendation, the functionality of your business website can make or break their first impression of your brand. Even a beautifully designed website will be overlooked if it isn\u2019t functioning properly, leading to a loss in promising leads. Listed below&#8230;<\/p>\n","protected":false},"author":269,"featured_media":5497,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_lmt_disableupdate":"","_lmt_disable":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[1],"tags":[996,949,1190,1174],"class_list":["post-5496","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-miscellaneous","tag-blogging-and-content-creation","tag-speed-optimization","tag-web-design-and-development","tag-website-plugins"],"modified_by":"Numinix Developer","jetpack_featured_media_url":"https:\/\/www.numinix.com\/wordpress\/wp-content\/uploads\/2022\/07\/web-design-and-development.jpeg","jetpack-related-posts":[],"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.numinix.com\/blog\/wp-json\/wp\/v2\/posts\/5496","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.numinix.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.numinix.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.numinix.com\/blog\/wp-json\/wp\/v2\/users\/269"}],"replies":[{"embeddable":true,"href":"https:\/\/www.numinix.com\/blog\/wp-json\/wp\/v2\/comments?post=5496"}],"version-history":[{"count":0,"href":"https:\/\/www.numinix.com\/blog\/wp-json\/wp\/v2\/posts\/5496\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.numinix.com\/blog\/wp-json\/wp\/v2\/media\/5497"}],"wp:attachment":[{"href":"https:\/\/www.numinix.com\/blog\/wp-json\/wp\/v2\/media?parent=5496"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.numinix.com\/blog\/wp-json\/wp\/v2\/categories?post=5496"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.numinix.com\/blog\/wp-json\/wp\/v2\/tags?post=5496"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}