{"id":6,"date":"2009-04-27T12:11:29","date_gmt":"2009-04-27T20:11:29","guid":{"rendered":"https:\/\/www.numinix.com\/blog\/?p=6"},"modified":"2019-05-29T09:56:29","modified_gmt":"2019-05-29T16:56:29","slug":"what-is-usability","status":"publish","type":"post","link":"https:\/\/www.numinix.com\/blog\/what-is-usability\/","title":{"rendered":"What is usability?"},"content":{"rendered":"<p>Wikipedia: <strong>Usability<\/strong> is a term used to denote the ease with which people can employ a particular tool or other human-made object in order to achieve a particular goal. Usability can also refer to the methods of measuring usability and the study of the principles behind an object&#8217;s perceived efficiency or elegance.<\/p>\n<p>In other words, usability is the degree to which a user (website visitors) are able to complete the expected task.\u00a0 For example, on an e-commerce website, if the user is not able to find the checkout, they will not be able to complete their purchase.\u00a0<\/p>\n<p>Jared Spool from <a title=\"User Interface Engineering\" href=\"http:\/\/www.uie.com\/\" target=\"_blank\" rel=\"noopener\">User Interface Engineering<\/a>, a leader in usability testing, uses two definitions for the word &#8220;usable&#8221;:<\/p>\n<ol>\n<li>&#8220;Black-and-white definition&#8221; &#8211; Can the user achieve their goal?<\/li>\n<li>&#8220;Shades-of-grey definition&#8221; &#8211; Can the user&#8217;s experience be better?<\/li>\n<\/ol>\n<p>He states that websites must strive to satisfy the black-and-white definition before the shades-of-grey definition.\u00a0 If a function is not being used to achieve the expected goal, their is no need to improve the experience of the user for this function.\u00a0<\/p>\n<p>Over the next half dozen articles, I will be going more into depth of each step of the usability testing process.\u00a0 Usually, this procedure involves the following 6 steps:<\/p>\n<ol>\n<li>Brainstorming objectives<\/li>\n<li>Recruiting participants<\/li>\n<li>Designing tasks<\/li>\n<li>Rehearsing the test protocol<\/li>\n<li>Conducting the usability test<\/li>\n<li>Analyzing results<\/li>\n<\/ol>\n<p><script type=\"application\/ld+json\">\n      {\n        \"@context\": \"http:\/\/schema.org\",\n        \"@type\": \"NewsArticle\",\n\t\"dateModified\": \"https:\/\/calendar.google.com\/calendar\/r\/day\/2019\/5\/29\",\n\t\"mainEntityOfPage\": \"https:\/\/www.numinix.com\/wordpress\/2009\/04\/27\/what-is-usability\/\",\n\"author\": {\n    \"@type\": \"Person\",\n    \"name\": \"Jeff Lew\"\n  },\n   \"publisher\": {\n    \"@type\": \"Organization\",\n    \"name\": \"Numinix Web Developers\",\n    \"logo\": {\n      \"@type\": \"ImageObject\",\n      \"url\": \"https:\/\/www.numinix.com\/images\/banner_hero_clarity.png\"\n    }\n    },\n        \"headline\": \"What web developers mean by usability\",\n        \"datePublished\": \"2008-04-27T16:00:41Z\",\n        \"image\": [\n          \"https:\/\/media.licdn.com\/dms\/image\/C560BAQFjWJ-r6HLAfQ\/company-logo_200_200\/0?e=2159024400&v=beta&t=KzCK1BdfCM48zSzjZ6lsxOsr7sfO0_EVarvyFHWW6H8\"\n        ]\n      }\n    <\/script><\/p>\n","protected":false},"excerpt":{"rendered":"<p>A short article introducing usability and its importance to Zen Cart and e-commerce.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_lmt_disableupdate":"","_lmt_disable":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[5],"tags":[12,11,13,639,14],"class_list":["post-6","post","type-post","status-publish","format-standard","hentry","category-usability","tag-jared-spool","tag-testing","tag-uie","tag-usability","tag-user-interface-engineering"],"modified_by":"Numinix Developer","jetpack_featured_media_url":"","jetpack-related-posts":[],"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.numinix.com\/blog\/wp-json\/wp\/v2\/posts\/6","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.numinix.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.numinix.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.numinix.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.numinix.com\/blog\/wp-json\/wp\/v2\/comments?post=6"}],"version-history":[{"count":0,"href":"https:\/\/www.numinix.com\/blog\/wp-json\/wp\/v2\/posts\/6\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.numinix.com\/blog\/wp-json\/wp\/v2\/media?parent=6"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.numinix.com\/blog\/wp-json\/wp\/v2\/categories?post=6"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.numinix.com\/blog\/wp-json\/wp\/v2\/tags?post=6"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}