How to use Instagram stories to promote your brand

phone in the hands of women on the show in style instagram

Instagram recently stirred up competition in the social media world with the announcement of their new Instagram Stories feature. Just like Snapchat stories, this feature allows users to post photos and videos that vanish after 24 hours. As well as offering additional exposure to your audience, and another way to connect, they are also a […]

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E-Commerce Photography: The Do’s and Don’ts

desktop with photography equipment, camera, tripod,flash  and computer

Since online shoppers don’t have the added luxury of being able to see and touch products, having great product images alongside their descriptions is all the more important. Whether you’re using a DSLR camera or smartphone to take your photos, here are some rules to abide by when snapping shots of your products. Do Take […]

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4 strategies to increase traffic to your online store


Whether you’re trying to attract your first customer, or your 1000th, every ecommerce entrepreneur relies on generating more traffic in order to grow their business. If you’re unsure where to start, we’ve put together a list of our top tactics. Run paid social media ad campaigns Paid social media ads allow you to create tailor-made […]

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Bulletproof your online store with these 4 easy steps


Running an online store takes a lot of hard work, so why ruin that work by not taking the proper precautions around the security of your business? Here are a few tips to get you started in bulletproofing your online store. Remember to Backup! Backing up our files is something we as individuals are constantly […]

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