Monthly Archives: November 2011

SEO Update: Google Puts High Value on Fresh Content

With Google’s latest algorithm update and its continuing strategy to deliver to users the highest quality content, effective content marketing strategies are becoming more and more important for websites. In recent news, Google announced that fresh content would affect its algorithms in up to 35% of searches. The “freshness” update will bring to the top…

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Is Social Commerce a Waste of Time? We don’t think so!

According to recent research, nearly 4 out of 5 active internet users visit social networks. Currently, companies generate approximately $5 billion in web sales via social sites and mobile applications. And according to Moontoast in a report titled, The Social Commerce Opportunity, this number will explode to $30 billion by 2015. Gartner predicts that 50%…

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5 Tips to Satisfying the Mobile Shopper

Mcommerce has become a hot subject lately, especially since consumers are heading into one of the biggest shopping seasons of the year. According to the Experian Simmons 2011 Mobile Consumer Report, more than 33.3 million U.S. consumers already engage in shopping-related activities on their mobile phones, while 2.3 million of those consumers have made a…

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