Topic

Relationship Marketing

Articles, guides, and updates in this category.

on March 28th, 2022

How to come up with a business name?

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Congratulations! You’ve got a great idea for a business, you’ve started to draft up the plan, and you’re figuring out how to capture the attention of your target market. While the development stage is crucial in a business startup, your product and/or service is only as good as your branding. Your name represents the signature style of your business, and as such, potential customers should…

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on December 13th, 2021

Outsource your web development the right way

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Are you considering the opportunity to outsource web development and work alongside a company locally or internationally? Whether you’re a startup business or a large-scale brand, building and/or revamping a website is no simple task, which is why it’s important to find…

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on January 27th, 2020

What to know about gathering meaningful data on shoppers

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Technologies’ ability to capture, analyze and contextualize data has skyrocketed in recent years, which has enabled e-commerce businesses to draw new insights from it. With important business decisions to make, customer data helps to narrow the focus on which operations to target,…

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