Category Archives: Visual Design

5 E-Commerce Checkout Tips

5 E-Commerce Checkout Tips

Online shopping offers customers numerous advantages; they can shop from the comfort of their homes while being able to compare prices, features, and reviews of several products at the click of a button, yet e-commerce businesses continue to face high shopping cart abandonment rates. What can e-commerce retailers do to optimize their checkout processes and […]

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The Importance of Logo Design

The Importance of Logo Design

Whether they’re on billboards, banner ads, or television commercials, we all instantly recognize them: Nike’s iconic swoosh, McDonald’s golden arches, or Starbucks’ doubled-tailed mermaid. Logos are the visual embodiment of a company, and they are an essential element in conveying a business’ brand identity such as its personality, values, and culture. Here are four reasons […]

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6 Types of Online Shoppers

6 Types of Online Shoppers

As e-commerce marketers, understanding the behavior and motivations of online shoppers is essential to tailoring their experience and increasing conversions. According to a study analyzing online user behavior and decision-making processes released by Clicktale, buyers tend to fall into the following six categories. 1) The Wish Lister This type of customer loves to browse online […]

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Introducing the New Screentec.ca

Screentec is a family-owned business that provides a broad range of screen printing equipment, products, and services to hobbyists, small screen printers, and large screen printing businesses in Canada. Screentec’s newly redesigned website has a clean, modern theme, and it is fully responsive and optimized for all types of devices and resolutions. The redesign also […]

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5 Features You Need On Your E-commerce site

Whether you’re just setting up your first e-commerce store or looking to make improvements to an existing site, in order to be successful, you need more than just great products. In this blog post, we have compiled a list of what we believe are the essential e-commerce website features guaranteed to attract new customers to […]

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