Category Archives: Miscellaneous

What’s the Multiplier for an eCommerce Company?

Understanding valuation multiples is crucial for any entrepreneur, investor, or business owner looking to buy or sell an eCommerce company. The “multiplier”—often referred to as the valuation multiple—helps establish the financial worth of a commerce business. But determining the exact multiplier isn’t straightforward; various factors influence this calculation significantly. This comprehensive guide explains what valuation…

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How To Ship Perishable Food & Items?

breads, apples, fruits on a box

Shipping perishable items can be challenging, but with the right materials and techniques, your goods can arrive in perfect condition. Whether you’re sending frozen food to a loved one, shipping a delicate food product to a customer, or delivering fresh items to grocery stores, this step-by-step guide covers everything you need to know. Choosing a…

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The importance of a functioning website

Whether a potential customer finds your company through a simple online search or a loved one’s recommendation, the functionality of your business website can make or break their first impression of your brand. Even a beautifully designed website will be overlooked if it isn’t functioning properly, leading to a loss in promising leads. Listed below…

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How COVID-19 is making cyber security a necessity

Cyber security, also known as computer security or information technology security, is the protection of computer systems and networks from theft or damage to their hardware, software, or electronic data, as well as a safeguard against any disruptions or misdirection from the services that they provide. For all too many online businesses, it’s not until…

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Logical Position

Trek Marketing logo - the alternative to Logical Position SEO Agency

Logical Position SEO Agency Logical Position is an SEO agency and digital marketing agency based out of the United States. They have nine offices including three in Oregon as well as other states including Nevada, Illinois, and Texas. Much like our sister company, Trek Marketing, Logical Position aims to help clients succeed in Search Engine…

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