Tag Archives: e-commerce

Things to keep in mind when you’re outsourcing your web development

web development

Whether you’re a brand-new company wanting to make a name for yourself or a seasoned, brick and mortar business wanting to go digital, there are many things to consider when you’re tackling your web development. Most importantly, if you pay for this service to be outsourced to an experienced firm, bear in mind how important…

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What’s the difference between frontend and backend web development?

If you’re relatively new to the world of web development then there’s no denying you have an overwhelming amount of information in the field to learn. So, regardless of whether you’re interested in pursuing a career in computer programming or you simply take interest in the elemental details of coding, it’s worth knowing the commonalities…

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Two E-Commerce Marketing Strategies that Will Help Boost Sales

e-commerce marketing strategies

Although the exact number of advertisements consumers are exposed to per day is actually unknown, we can agree that between watching the morning news and skimming your Facebook feed on your coffee break, people are being constantly bombarded with the opportunity to make a purchase. If your business is able to use alluring organic content…

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6 Types of Online Shoppers

6 Types of Online Shoppers

As e-commerce marketers, understanding the behavior and motivations of online shoppers is essential to tailoring their experience and increasing conversions. According to a study analyzing online user behavior and decision-making processes released by Clicktale, buyers tend to fall into the following six categories. 1) The Wish Lister This type of customer loves to browse online…

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