While e-commerce businesses enjoy higher sales volumes during the holiday season, they are also more prone to fraud. According to ACI worldwide, “from Thanksgiving to December 31, 2016 compared to the same dates in 2015, the number of eCommerce transactions grew by 16 percent, while fraud attempts grew by 31 percent.” Two types of fraud […]
Here’s wishing you success and prosperity throughout 2016.
According to the latest IBM Watson Trend report, the majority of people that shopped on Black Friday were doing so on their mobile devices. 57.2% of all purchases came from smartphones, tablets and other mobile devices, outpacing desktop traffic. Smartphones were the device of choice, with 44.7% of all online sales made from any device. […]
Are you preparing and optimizing your site for the upcoming holiday season? For the past month we have been discussing how to adjust and prepare your marketing to enhance your sales potential once the holiday season hits. Today, we will focus on an integral strategy for improving visibility and driving traffic to your website. If […]
Need some search engine love? If your website is not ranking anywhere in the search engines, it’s time to take a look at your SEO strategy NOW to properly prepare for the holiday rush. The search engines will explode with activity around November until the end of December. Get in on this traffic boost by […]