Monthly Archives: March 2012

How to Prepare Every Website Visitor for a Sale

Every ecommerce store owner wants to attract buyers or customers who are ready to open their wallet and hit the “buy” button. These visitors find you by typing in specific keywords into the search engines and once they locate the product, they move through the checkout process and complete the sale. In a perfect world, […]

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4 Tips to Increasing Conversions with Creative Product Descriptions

Descriptions can either captivate a potential buyer and lure them to click the “Add to Cart” button or bore them into clicking away. Many Ecommerce stores do not consider the importance of the product description because they think consumers do not read them. Nothing could be further from the truth. A well-crafted, creative, informational product […]

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