Author Archives: Benedict Daswani

Customer Retention Strategies That Work

customer retention strategies

It’s one thing to have customers, but it’s another thing entirely to have customers who are making you a healthy profit. That difference is what makes your customer retention strategies so essential to your e-commerce business. By smartly and effectively shaping your online store, you can maximize the number of clients who will return as […]

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Cross-selling and Upselling Strategies for E-Commerce

cross-selling strategies

If you’re an e-commerce business owner, you know first-hand how hard you have to fight for your returns. That being said, there are some simple strategies that can help you grow your business. Two such strategies are cross-selling and upselling. Cross-selling is selling a different service or product to an existing customer or prospect, whereas […]

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Reasons to Add Live Chat to Your E-Commerce Website

Reasons to Add Live Chat to Your E-Commerce Website

There are a plethora of avenues through which you can invite customers to communicate with you. One such avenue, which you may have considered adding to your e-commerce website, is a live chat feature. A live chat allows you to speak directly with your website visitors, differing from an instant messenger application, which only facilitates […]

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