Tag Archives: ecommerce marketing strategies

How to Market to Your Customers After They Make a Purchase

The post-purchase follow up is a tricky practice. Marketers either overstep their boundaries and lose repeat customers, or fail to sell at all, throwing potential profits down the drain. Solicitation is not evil in and of itself; it just has to be subtle enough to capture repeat business without disgusting customers. This fine line is […]

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How to Prepare Every Website Visitor for a Sale

Every ecommerce store owner wants to attract buyers or customers who are ready to open their wallet and hit the “buy” button. These visitors find you by typing in specific keywords into the search engines and once they locate the product, they move through the checkout process and complete the sale. In a perfect world, […]

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