If you’re the type of e-commerce business owner who stays up-to-date with trends in digital marketing, then our latest plugin development may be the perfect tool for getting your email marketing traction off the ground. After all, a well-written email only holds a high enough level of power if it can get into the hands,…
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As a first-time e-commerce owner, one of the earliest things you will need to decide is whether you want to build a personal brand or a business brand. Although both avenues have their own lists of advantages and disadvantages, it is important to focus your attention on the one that can benefit your company the…
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The key to a successful e-commerce website is the ability to direct traffic to your site and secure a sale. But this is by no means an easy process, with independent sites being faced with the challenge of competing with online giants like Amazon and eBay. In this blog post, we will cover just a…
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Although the prospect of offline marketing may seem pointless for online businesses, a study found that 40% of online shoppers are influenced by an offline marketing channel. So what can you do as an e-commerce business to market your products offline? Organize a launch event Whether you are a completely new business, or simply have…
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Running an online store takes a lot of hard work, so why ruin that work by not taking the proper precautions around the security of your business? Here are a few tips to get you started in bulletproofing your online store. Remember to Backup! Backing up our files is something we as individuals are constantly…
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