Long lines, pushy people, checkout line frenzy—According to the 2011 TOTSY Moms Shopping Trends Report, 72% of mothers are planning to leave the car in the garage and shop online this holiday season to avoid the unnecessary stress. As Ecommerce store owners, it’s important to prepare your store for increased holiday traffic and capitalize on…
Read moreMonthly Archives: October 2011
The 4 Deadly Grammar Sins of Content Writing
If you are not a writer, content writing can become a difficult task. Even ecommerce businesses must know some basic writing in order to create product descriptions and other pages of the website, not including blog posts, articles and other media to be distributed on the web. Thankfully, website content does not need to be…
Read moreThe Elements of Human Behavior that Influence Website Conversions
What do your customers want? What will make them buy from you? Some of these questions can only be answered by studying the habits of your website visitors since one industry’s audience will certainly differ from another. However, other behaviors are witnessed in the majority of consumers and these tendencies can be studied to improve…
Read moreHot off the Presses! Google Launches Trusted Stores Program
Today, Google launched its Trusted Stores Program, currently in Beta for ecommerce retail stores. Is this Google’s next attempt at world domination? We will never know, but as an ecommerce retailer, it’s wise to take a look and be prepared. If you rely on Google for any type of traffic, you may want to pay…
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