Last Updated on Dec 31, 2012 by Jenna Scaglione Do you have any lofty business goals for 2013? How are you putting these goals into action? A goal is not really a goal until it grows legs. And the only way for it to grow legs is to break it down into actionable tasks…this requires…
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How to Build a Thriving Online Business in 2013
Last Updated on Dec 24, 2012 by Jenna Scaglione Finding success online is not as easy as it was 10 years ago. Traffic was obtainable as competition was low in many industries. And SEO was a repeatable formula that didn’t involve worrying about the next Google update. The internet has changed tremendously and the tactics…
Read moreHow to Market to Your Customers After They Make a Purchase
Last Updated on Dec 17, 2012 by Jenna Scaglione The post-purchase follow up is a tricky practice. Marketers either overstep their boundaries and lose repeat customers, or fail to sell at all, throwing potential profits down the drain. Solicitation is not evil in and of itself; it just has to be subtle enough to capture…
Read moreIncrease your Ecommerce Profits with Facebook Advertising
Last Updated on Dec 10, 2012 by Jenna Scaglione Have you used Facebook ads to increase sales, brand awareness, and conversions? It’s no surprise that Ecommerce stores have found “oodles” of success on Facebook, but unfortunately many have not tapped into the advertising options Facebook offers. To be successful with Facebook advertising, you must know…
Read moreThe 5 Most Common Ecommerce Website Mistakes
Last Updated on Dec 3, 2012 by Jenna Scaglione What is it about your Ecommerce site that sends your customers running? Why are your conversion rates so low? Until you change and test elements on your site, you will never know why your conversions are low. But, if you want a place to start, consider…
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