Author Archives: Jenna Scaglione

About Jenna Scaglione

Jenna Scaglione is a writer, editor, and a slightly coupon crazed, healthy eating obsessed, lover of family, friends and life. Jenna has a Bachelors degree from Dowling College and a background in the chemical sciences. Following her passions, she became a writer and an internet marketer and enjoys learning, growing and discovering the newest and latest trends on the internet. Crowned "Lady Content", she lives in sunny Socal where she helps her clients around the nation increase brand awareness on the internet through content, marketing and social media.

The Customer Service Side of Ecommerce Social Media

Ecommerce social media is often centered on connection, engagement and generating a strong sense of community between brand and customer. But, along with the conversations, another purpose exists that becomes evident as brands grow and customer service expands. While Ecommerce brands may think they do not need to address customer service issues socially, unfortunately, they…

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Strategies for a Profitable Ecommerce Holiday Season

It’s time to prepare for the retail holiday season… Ecommerce retailers begin their holiday strategies throughout September and October and start implementing their campaigns right away. Black Friday sales, Thanksgiving specials, and holiday discounts, just in time for gift-giving, make this time of year one of the most profitable seasons for Ecommerce stores worldwide. Though…

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Recover Your Rankings with Google’s New Disavow Link Tool

Were your Ecommerce sites recently downgraded? If so, there may be hope for you. Months ago, Google announced it would consider implementing a tool that would allow webmasters to “discount” suspect links coming to their sites. After much anticipation, the tool is here and welcomed by much of the internet community. After Google Penguin, the…

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The Latest Google Updates that Could Affect Your Website

The latest slew of Google updates took many by surprise, especially since there were four that occurred within a four-day span. For ecommerce marketers, these updates can be taxing and difficult to follow. Even SEO experts are spinning their wheels wondering what is up Google’s sleeve next. The biggest news came when Google announced its…

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