Although many consumers view Black Friday as the official marker of the beginning of the holiday shopping frenzy, the one-day affair has morphed into a 5-day holiday bargain event, starting with Thanksgiving and ending with Cyber Monday. Last year, Black Friday saw a 21.6% year-over-year growth rate with a remarkable $3.34 billion in online sales,…
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Tips for Getting Your Zen Cart Store Ready for the Holidays: Deck the Halls! (of Your Online Store)
Do you believe that first impressions really count? If so, it will show on your Zen Cart ecommerce website…especially for the upcoming holiday season. First impressions for ecommerce sites are proven to affect conversions more than you may want to believe. Think about the average shopper for a moment. They are surfing the web for…
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According to the National Retail Federation, holiday sales are expected to surpass $465 billion this year, up 2.8% from last year. NRF President and CEO Matthew Shay says, “While businesses remain concerned over the viability of the economic recovery, there is no doubt that the retail industry is in a better position this year to…
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