As an ecommerce store owner, you may not be very familiar with SEO. If that is the case… well that’s about to change. SEO stands for Search Engine Optimization, and it is something all ecommerce entrepreneurs should, at very least, be aware of. Search Engine Optimization is a set of practices and rules that dictate […]
Now that you know what a conversion rate is, it is time to learn a little about Conversion Rate Optimization. CRO is defined by Wikipedia as “the science and art of creating an experience for a website visitor with the goal of converting the visitor into a customer.” We all know that we can have […]
If you are new to the world of Zen Cart or just looking for ways to improve your website as cheaply as possible, there are a number of free modules that will greatly improve performance, conversions, and customer satisfaction from the default Zen Cart platform. This top 10 list is in no way an exhaustive […]
I made an amazing discovery while reading the Google SEO guide! Google and I are on the same wavelength when it comes to optimizing your web page. Most of the topics in the guide have been covered by me in previous blogs which you can find right on this site. Some of these topics include: […]
Optimizing a website can be easy if you have the right tools. This short article provides links and descriptions of some great resources to aid with the optimization process.