Images are one of the most important components of an Ecommerce store. Without a visual representation of your products or a complete visual description of what is being sold, customers will feel apprehensive or they may look to purchase the item elsewhere. Remember that the internet is an invisible world. Your customers cannot feel, touch…
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Why Social Media Has Become a Necessity for Ecommerce Stores
Ten years ago, social media was nothing more than teenagers gossiping about their dates and informing the world of what they ate for dinner. Today, social media not only has developed into a worldwide platform for businesses to leverage, but it has also become a necessity for many Ecommerce businesses looking to implement a well-rounded…
Read moreHow to SEO Your Ecommerce Store Without Getting Penalized
The SEO industry has been ablaze with Google’s latest updates—Panda, Penguin, over-optimization—it’s been a whirlwind of change and most sites are experiencing the effects. Did you escape unscathed? If so, you are lucky, but you are not out of the woods just yet. Google will continue to actively update its algorithm to weed out “questionable…
Read moreHow to Use Ecommerce Coupon Codes Like a Pro
The coupon code has become the perfect accessory for every Ecommerce order. Customers search high and wide for discounts and the illustrious coupon code has brought many stores a slew of customers and additional business. While discount codes are not right for every business (can anyone say yachts?), they are proven to work for almost…
Read more3 Ways to Optimize Your Ecommerce Store for People and Google
With the news of Google’s over-optimization penalty and webmasters losing precious rankings faster than they can check their stats, the word “optimization” has become a touchy subject. Website owners want to “look good” in Google’s eyes but they are afraid that one wrong move will be detrimental to their business. The days of keyword stuffing…
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