Monthly Archives: June 2012

5 Steps to High Conversions During the Checkout Process

Shopping cart abandonment is a widespread problem for Ecommerce retailers. Leading customers to the checkout page is a difficult task, but urging them to enter their personal details and click the “order” button is an entirely new hurdle to jump. If you are losing sales and you need to propel people past your checkout pages, […]

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How to Boost Your Sales With Killer Product Images

Images are one of the most important components of an Ecommerce store. Without a visual representation of your products or a complete visual description of what is being sold, customers will feel apprehensive or they may look to purchase the item elsewhere. Remember that the internet is an invisible world. Your customers cannot feel, touch […]

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5 Things You Need to Know About Google’s Penguin Update

Aside from Google’s interest in naming its updates after zoo animals, many webmasters and store owners are still confused about how this change affects their websites. Are you wondering… Will I be downgraded in the future? My rankings suffered…how do I fix it? How can I prevent being de-indexed? Since Penguin’s release, the internet has […]

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Google Product Listings No Longer Free to Online Stores

Why does it feel like Ecommerce stores are constantly opening their wallets to stay in competition with other websites listed in Google? It was hard enough to watch our rankings suffer once free product listings took the top spots in the search engines. Traffic loss and plunging profits were the inevitable fallout. Now, merchants will […]

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