Author Archives: Jenna Scaglione

About Jenna Scaglione

Jenna Scaglione is a writer, editor, and a slightly coupon crazed, healthy eating obsessed, lover of family, friends and life. Jenna has a Bachelors degree from Dowling College and a background in the chemical sciences. Following her passions, she became a writer and an internet marketer and enjoys learning, growing and discovering the newest and latest trends on the internet. Crowned "Lady Content", she lives in sunny Socal where she helps her clients around the nation increase brand awareness on the internet through content, marketing and social media.

7 Ways to Discover Ecommerce Content Ideas

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Content is King, right? Yes and no. Content is only valuable if it is well-researched, shareable, and consistent. With these three attributes, you can create a content marketing campaign that gets results. After all, what good is your content if it doesn’t translate into more traffic and sales? Unfortunately, it’s easier said than done. Creating…

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Why Ecommerce Stores Will Regret Ignoring Facebook Graph Search

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If you haven’t already heard, Facebook recently launched an early beta version of its new search engine Facebook Graph Search. Graph Search will prove to be one of the most significant launches of social media’s history. Facebook Graph Search is a search engine contained within Facebook that allows users to search for anything and everything…

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Copywriting Tricks to Improve Your Ecommerce Content

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You can’t escape copywriting… even as an Ecommerce store site owner. Typical Ecommerce sites may not include pages and pages of copy like other sites, but every word still counts. Great copywriting is an essential component of a successful Ecommerce marketing campaign. Unfortunately, too many Ecommerce sites fail to make an impact with their copywriting…

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The Advantages of Responsive Design for Mobile Ecommerce Sites

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In continuation of last week’s post on responsive design, I wanted to further discuss why responsive design has become so popular for Ecommerce sites. Though in its infancy as far as technology goes, it has paved the way for more valuable customer experiences, increased conversions and more money in the pockets of those who utilize…

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Why Responsive Design is Essential for the Mobile Ecommerce Experience

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Smartphones, tablets, mobile devices—they have dominated the marketplace and their usage continues to increase at an exponential rate. Hundreds of millions of people in America alone use mobile devices and this number skyrockets with every country added to the list. Mobile access is so popular because users want fast, portable solutions that only these devices…

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