It’s been a crazy couple of years for the internet marketing industry—after Google Panda and Penguin launched, many webmasters thought they would never recover. And now Google is at it again… Matt Cutts, head of Google’s webspam team, announced at a recent SXSW conference that the search engine was planning a major update to improve…
Read more3 Ecommerce Traffic-Boosting Strategies
As webmasters, it’s easy to feel as if all of our traffic has dried up making it impossible to increase our numbers and profits. But, all is not lost—there exists many streams of traffic and methods to enlarge your current strategies if you know where to look. Have you tried any of these? 1. Blogging…
Read more7 Ways to Discover Ecommerce Content Ideas
Content is King, right? Yes and no. Content is only valuable if it is well-researched, shareable, and consistent. With these three attributes, you can create a content marketing campaign that gets results. After all, what good is your content if it doesn’t translate into more traffic and sales? Unfortunately, it’s easier said than done. Creating…
Read moreWhy Ecommerce Stores Will Regret Ignoring Facebook Graph Search
If you haven’t already heard, Facebook recently launched an early beta version of its new search engine Facebook Graph Search. Graph Search will prove to be one of the most significant launches of social media’s history. Facebook Graph Search is a search engine contained within Facebook that allows users to search for anything and everything…
Read moreCopywriting Tricks to Improve Your Ecommerce Content
You can’t escape copywriting… even as an Ecommerce store site owner. Typical Ecommerce sites may not include pages and pages of copy like other sites, but every word still counts. Great copywriting is an essential component of a successful Ecommerce marketing campaign. Unfortunately, too many Ecommerce sites fail to make an impact with their copywriting…
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