Tag Archives: email marketing tips

E-commerce Email Marketing Tips to Increase Conversions

E-commerce Email Marketing Tips to Increase Conversions

Despite the advent of social media, email marketing remains an integral part of an e-commerce business’ marketing strategy. Research conducted by MarketingSherpa shows that 60% of survey participants preferred to receive promotions and regular updates from companies through email while just 20% of respondents favored social media. Not only does email marketing allow businesses to […]

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How to Increase Your Email Marketing Open Rates

I’m sure you have heard the phrase, “the money is in the list”.  Basically, for years marketers have been touting an “email list” as one of the most effective online strategies. Email lists allow business owners to connect with customers, build relationships and establish a loyal following. Businesses use subscriber emails to launch new products, […]

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