Tag Archives: email marketing

How do you entice seasonal customers to become year-round customers?

seasonal shoppers

The influx of shoppers around the holiday season has the power to do wonders for the everyday e-commerce business owner. Not only does your website have the potential to receive a rush of new traffic, but the chances are that many customers are in such a state of panic to get their holiday shopping completed,…

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How to Market to Your Customers After They Make a Purchase

The post-purchase follow up is a tricky practice. Marketers either overstep their boundaries and lose repeat customers, or fail to sell at all, throwing potential profits down the drain. Solicitation is not evil in and of itself; it just has to be subtle enough to capture repeat business without disgusting customers. This fine line is…

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