As an e-business owner, using coupons and discounts is an excellent tool to help your site increase its conversion rates and create an upturn in customer loyalty. But, as you would expect with any investment, it’s not efficacious to just randomly put some of your products on sale and hope for the best. There’s a…
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Should You Accept Cryptocurrencies on Your E-Commerce Site?
These days, it seems like everyone knows at least one person involved in cryptocurrency. Maybe you even are one of those people. Regardless, for the owners of online businesses, there is now the question of whether or not one should accept cryptocurrencies as payment. It’s not necessarily a simple proposition. There are favorable and unfavorable…
Read moreStrategies to Boost Your E-Commerce Conversion Rates
While it’s one thing to get your brand out there, it’s a whole other to get people to buy your products. Conversion rates in the online business world are categorically low. Thus, if you can increase conversion rates even slightly, it can give you a huge leg up on the competition. Thankfully, turning visitors into…
Read moreE-Commerce: What is Dropshipping?
If you’ve been asking yourself, “What is dropshipping?” it is a method by which online stores sell products without actually keeping them in stock. Instead, when a customer purchases a product from the e-commerce website, the store purchases the product from a third party and has it shipped directly to the customer. Pros and Cons…
Read moreTrends in Customer Service: What are Chatbots?
While some experts are asserting that the trend has become obsolete before even having had a chance to take off, others are predicting that chatbots will revolutionize customer service. What are Chatbots? Chatbots are chat robots, hence the moniker, that are capable of simulating a conversation with a human. Although the concept is hardly a…
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