Tag Archives: Conversion Rates

The cost you pay as a business when you have a bad design

Web designers often emphasize the importance of a good, user-friendly online presence, yet business owners often struggle when they attempt to understand and justify the expense of professional web design. In today’s technological era, having an eclectic design is more than a status symbol, and its usability, graphics, and content affect the bottom line of…

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4 Tips to Increasing Conversions with Creative Product Descriptions

Descriptions can either captivate a potential buyer and lure them to click the “Add to Cart” button or bore them into clicking away. Many Ecommerce stores do not consider the importance of the product description because they think consumers do not read them. Nothing could be further from the truth. A well-crafted, creative, informational product…

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